[EzineArticles] Give vs. Take: "What Have Readers Done for ME Lately?"

Give vs. Take: "What Have Readers Done for ME Lately?" Are You Asking the Right Question? Content creation - no matter the type - can often feel like a one-sided relationship. You seem to give and give to your audience, but no one's taking. Before you nod in agreement, ask yourself one question: Is what you're giving worth taking? You know what you're giving is worth it when your audience is engaging and you're networking with the right people. You may find all of your writing efforts have been worth it when you look back at your year and see the changes in your traffic and exposure. But more importantly, you know it was worth it when you can look at the connections you've made and the feedback on how your articles, big or small, have positively impacted the lives of your readers. But wait! Before anything else, ask yourself, "What have YOU done for your readers lately?" What Your Readers Need and Why "Man needs, for his happiness, not only the enjoyment of this or that, but hope and enterprise and change." - Bertrand Russell Help your readers meet their needs and you'll help yourself. While every niche has a variety of insights on what readers need, we can use Abraham Maslow's Hierarchy of Needs to identify the basics that motivate our actions. Here's a quick refresher to help you recall or familiarize yourself with all 5: Physiological: Basic physical requirements needed for biological survival, such as food and water. Safety: Personal, health, well-being, financial, provisions, and protection needs. Love/Belonging: Sense of acceptance and belonging; to love and be loved. Esteem: Self-respect, confidence, and being respected; personal freedom. Self-Actualization: Being aware of personal potential; achieve personal growth to become the most that one can be. Now, let's talk about that elephant in everyone's rooms that often triggers that flight or fight reflex that may inhibit these needs: fear. Family and business consultant and psychologist Dan Baker classifies fear into two categories: Fear of not having enough. Fear of not being enough. Not having enough food. Not being able to provide for one's family. Not being loved. Not having enough confidence. Not reaching that personal potential. These are examples of basic fears that are on the minds of your readers. How You Can Give "Behold I do not give lectures or a little charity, when I give I give myself." - Walt Whitman Help your readers by creating content that empowers them to overcome their fears, helps them to realize their true needs, and ultimately achieve what they want most. Incorporate Baker's 12 mindfulness tools* that triumph over fear into your theme: Appreciation Optimism Courage Independence Proactivity Security Good Health Spirituality Altruism Perspective Humor Purpose Can you recall a moment in time when you used any of the above tools to overcome a common fear in your niche and achieve a basic need? That's exactly what you can give to your readers. And in doing so, you'll help them overcome their fears in conjunction, meet their basic needs, and create immeasurable value that's well worth the effort. The Importance of Giving Over Taking "The most successful relationships I have built are with people I do more for than they do for me. I give, give, give, give, give, then ask." - Paul C. Brunson Article writing is about giving. You can give and then take, but what happens if you take before giving? It's a trap many new Expert Authors fall into: "Taking is better than giving." You might say, "That's not me!" The truth is we see it all of the time in people who have good intentions, but fail to see their content as self-serving. For example, an expert gets frustrated and wants to move things along and ends up asking too much of their audience by pushing their take (promoting themselves) in the body of their article. This results in self-serving content that's appears inauthentic and loses any value it may have provided the reader. If you fail to give value, you and your brand will not grow. If you do give value, you will open yourself up to opportunities you otherwise would never be able to predict. Hence our formula: You GIVE quality, original, and informative content that targets readers' needs in the article body. Be sincere in your tone and style as well as share real stories and authentic examples. You TAKE by providing just enough information in the Resource Box to whet your readers' appetite so they will be inclined to visit your website. By keeping your promotional content within the Resource Box, you increase your visibility and chances of being republished by other publishers who select articles from our directory. This formula builds trust between you and the reader. When you skip the "give" and head straight into the "take," trust plummets. And for added measure, we recommend "taking" or your promotional content in your Resource Box to be limited to 10%-15% of the total article body. For example, if your article body's give is 1,000 words, then your Resource Box's take should only be 100-150 words. How Giving Will Inherently Help You "Love only grows by sharing. You can only have more for yourself by giving it away to others." - Brian Tracy Adopt the "giving" mentality by asking yourself, "How can I help?" Don't expect total reciprocity. You will not always get 100% back from what you give - it could be more, but it could be less. Receiving should not be your target, but inherently, we all seek cooperation, equality, and respect through the return of favors. Think of it as "I'll scratch your back if you scratch mine" or quid pro quo. In article writing, you scratch your readers' backs before you ask them to scratch yours. The idea of giving away anything for free, even in the form of informative articles, tends to give some newbies chills because it's simply harder to measure than traditional advertising and harder to see a direct correlation. You know the details on your end, but how readers interact with your articles may yield a variety of benefits that may not be easy to see the cause and effect. It's different for everyone, but trust in the process. It has worked for thousands of authors. If you give or scratch the backs of your readers with informative and relevant content, you will inherently gain trust, exposure, credibility, authority, and a supporting network of engaged individuals over time. Final Key Points to Remember Giving has been proven to be good for your health because it increases a sense of well-being and triggers altruistic appreciation, which has been found to decrease stress and increase happiness. It's also good for your business because it leverages your professional brand into your market niche as a trustworthy and reliable resource that your readers can count on. Once earned, that trust has long-lasting positive effects that will make all of your efforts well worth it and opens your network further than you would have previously imagined. Do you have questions or comments? Click here to let us know - we'd love to hear from you! *Baker, Dan, What Happy People Know: How the New Science of Happiness Can Change Your Life for the Better (New York: Rodale Inc., 2003), pages 19-20 (Nook). PS: This post was inspired by the Taking Is Better Than Giving Myth Article Template from the Busting Myths in Your Niche Article Templates package. After my last post, I'm teeming with ideas from this package because all of these templates resonate with many of the questions we receive from our members on a daily basis. Now is your chance to write your very own article that resonates with readers based on this template: Click here to get the 15 Busting Myths in Your Niche Article Templates from the Build Your Own Article Template Package series and share your own insights and experiences using the Taking Is Better Than Giving Myth Article Template. To Your Article Writing Success & Passion! Vanessa, Editorial Manager http://Blog.EzineArticles.com/ http://EzineArticles.com/ EzineArticles Member Endorsement "My Staffing Agency Is Growing and Flourishing" EzineArticles.com is undoubtedly the top ezine online. You set the gold standard and all other ezines simply follow your example. Partly due to your website, my babysitting, nanny, and senior care staffing agency is growing and flourishing in greater Sarasota, Florida. Thanks for helping me get high Google rankings and find more satisfied clients! Debra Fortosis EliteFamilyCare.com EzineArticles Newsletter Information Join EzineArticles | Manage Your Subscription | EzineArticles RSS Feed | List Support Create Free Membership Account | Login For Members Only To Leave The EzineArticles Newsletter: leave-10112037-5233187.e085d87993250aab11f3e0c15f1c2785@lists.permissionbasedemail.com ISSN: 1525-7126 - Library Of Congress, Washington D.C. Postal address: EzineArticles.com, PO Box 12740 Green Bay WI 54307 USA © Copyright 1999-2014 EzineArticles.com. All Rights Reserved.

SelfGrowth.com: Talking to Your Teen & "Serving" Others

Self Improvement Newsletter Improve Your Life Today!   5/27/14 issue:   Talking to Your Teen & "Serving" Others Email for: killdragonhero@gmail.com * Self Improvement and Personal Growth Weekly Newsletter * Issue #820, Week of May 27-28, 2014 Publisher: David Riklan - http://www.SelfGrowth.com In this issue: -- Quotes of the Week -- Recommended Resource of the Week -- Article: How to Effectively Communicate With Your Teen - By Larry Waldman -- Article: Shaping the World Around You: A Service Attitude - By Gerry Seymour -- Book Review: Invent It, Sell It, Bank It!: Make Your Million-Dollar Idea into a Reality - By Lori Greiner -- How to Subscribe and Unsubscribe from this Newsletter ------------------------------------------------------------ *** Quotes of the Week *** ------------------------------------------------------------ Act as if it were impossible to fail. - Dorothea Brande, 1893-1948 Work spares us from three evils: boredom, vice, and need. - Voltaire, 1694-1778 Do we not all agree to call rapid thought and noble impulse by the name of inspiration? - George Eliot, 1819-1880 ------------------------------------------------------------ *** Recommended Resource of the Week *** ------------------------------------------------------------ Without this ability every aspect of your life is limited! Overcome the hesitation to talk to people you don't know. Be comfortable starting conversations at social events, business events, out in public and at work. Experience more success, confidence and fulfilment in your life. This free eBook and course gives you easy to follow steps to overcome fears and hesitation. From the author of "How To Talk To Absolutely Anyone." Find out more and get your free copy here. ------------------------------------------------------------ *** Article: How to Effectively Communicate With Your Teen - By Larry Waldman *** ------------------------------------------------------------ Many parents struggle with conversing with their adolescent. Attempts at communication often result in yelling, slamming doors, feelings of resentment, and a sense of hopelessness that issues can be resolved. Below are nine strategies to enhance communication with your teen. By using these nine methods parents, over time, parents should be able to converse more effectively with their adolescent. (Several of these techniques may also work well with one's spouse, as well.) ** To read the full article, go here. ------------------------------------------------------------ *** Article: Shaping the World Around You: A Service Attitude - By Gerry Seymour *** ------------------------------------------------------------ Not everyone is cut out to start a non-profit, install water purification systems in Africa, or tend to lepers. I am glad there are people who do those things - we need them, and they are among the most honest and altruistic servers you and I will ever meet. But most of us are not suited to those things. It simply is not where we can best use our strengths, and not a lifestyle we are cut out for. Then again, too many of us miss chances to serve the people around us every day. It is a matter of mindset. ** To read the full article, go here. Without this ability every aspect of your life is limited! Overcome the hesitation to talk to people you don't know. Be comfortable starting conversations at social events, business events, out in public and at work. Experience more success, confidence and fulfilment in your life. This free eBook and course gives you easy to follow steps to overcome fears and hesitation. From the author of "How To Talk To Absolutely Anyone." Find out more and get your free copy here. ------------------------------------------------------------ *** Book Review: Invent It, Sell It, Bank It!: Make Your Million-Dollar Idea into a Reality - By Lori Greiner *** ------------------------------------------------------------ Lori Greiner is one of America's most successful, prolific, and sought-after entrepreneurs. But before she created her first hit product, all she had was a great idea, a tireless work ethic, and no clue how to get it to market. Now, five hundred million dollars in retail sales later, in an honest and straightforward fashion, Lori reveals the path she took to her wealth of experience and hard-won wisdom so that you, too, can achieve financial freedom and see your invention become reality. Invent It, Sell It, Bank It! is a hands-on, nuts-and-bolts guide to getting a new product or company off the ground and making it profitable. Sharing her own secret formula and personal stories along the way, she provides vital information and advice on topics that can often intimidate, frustrate, and stump aspiring entrepreneurs. Offering behind-the-scenes insights into her experiences on ABC's Shark Tank and QVC-TV's Clever & Unique Creations by Lori Greiner, as well as valuable lessons learned from the mistakes and triumphs of her early career, Lori proves that, with hard work and the right idea, anyone can turn themselves into the next overnight success. ***** The list price of this book is $25.00. To purchase it from Amazon.com at a price of $15.81, a 37% discount, go here. ============================================= To advertise your website or product in our Self Improvement Newsletter, go to http://www.selfgrowth.com/form-ad-newsletter.html To submit articles or other information, please send us an email at editors@selfgrowth.com, or visit our Article Submission form at http://www.selfgrowth.com/submit-articles.html To unsubscribe or update your information, go here: Manage Preferences

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[EzineArticles] Busting the "There Are No New Ideas" Myth

Busting the "There Are No New Ideas" Myth Stuck on Old Ideas As an Expert Author juggling your business and personal goals, it's not easy to come up with an original article idea on the spot. Under the circumstances, you do your best with the resources and time you have. After all, you know the importance of maintaining a connection with your audience and you have an article deadline to meet. Pressed for time, you stick to writing what you know: The standards of your niche. But there's one problem ... Dozens of experts in your niche may also know what you know. Stuck, you exasperatedly exclaim: "There are no new ideas! How am I expected to write anything new when everything has already been done?" That's a myth. There are tons of ideas waiting to be discovered. And you can discover them in the same manner Johannes Gutenberg rethought the printing press around 1440, which would influence the Age of Enlightenment and centuries later cause Mark Twain to say, "What the world is today, good and bad, it owes it to Gutenberg." You rethink an idea. You focus your creativity. You think critically. You problem solve. You use your own experiences to dust off old ideas, polish them into insightful articles, and make an impact that's original and authoritative. Challenges You Face If you're following any number of websites on your personal social media or are signed up for email newsletters, you see the daunting task before you: idea churn. What's idea churn? It's the Internet machine that agitates and turns out the same topics, but in different packages. When you look for it, it's easy to recognize on many websites: A leading authority makes a ground breaking statement that resonates. Within hours, everyone begins publishing their version of the statement after seeing the waves it makes with readers. You've likely seen some variant of these titles from a variety of sources: Ways Successful People Think Differently What You Should (or Shouldn't Say) in an Interview/On the Job/Etc. The Relationship Advice You Need I'm sure you can rattle off 5-10 themes specific to your niche that are overdone on the Internet. It's the nature of the business, which has been going on long before websites were developed and the Internet was born. Readers clamor after the same topics during particular stages in their lives and careers because they need to allay their fears, meet their needs, satisfy their wants, and achieve satisfaction. Authors and publishers know this because they have proof in their data. While each of these articles and their variants no doubt contain original approaches, stories, and more - the core facts are rarely new or ground breaking. It's in the message - the impact the author has on the reader - that makes it successful. Reinventing the Wheel You can be a game changer in your niche by improving your message with original content. Establish these three methods into your writing routine to build bigger, better ideas. As soon as you reflexively begin passing your original ideas on to your audience, you'll have made a huge leap toward greater authority and improved exposure. Make idea generation and writing a priority. If you don't make time, you won't have time. Avoid the trap that ideas will come to you. You have to go after them. Idea generation is not sustainable without dedicated time for reflection and the act of writing. Many people get disheartened because writing begins to feel like an undesirable chore, so they give up or put it off. Don't quit. In fact, do the opposite: Write a huge body of work that explores every aspect of your niche, discloses your personal reflections on how trends affect your readers, changes the perspectives, asks new questions, and much more. Look for that special thing that marks your content as uniquely you to build credibility (and in turn, increase your exposure). Don't hold yourself back by striving for perfection for each and every article - you, your style, and your audience will grow with each article. Just write! Open up to creativity and curiosity by admitting three difficult words. People tend to think creativity is about spontaneity - that spark of inspiration that spontaneously combusts in your mind and possesses you to crank out an article in under an hour. Creativity is rethinking an idea and reshaping it from a new perspective. Creativity is also asking strange and difficult questions. Creativity is thinking macro and micro. Creativity is admitting you've reached the edge of your knowledge. Creativity is admitting you don't know. In their book, Think Like a Freak, authors Stephen Dubner and Steve Levitt explain those three little words, "I don't know," are the most difficult to admit. You may think, "I'm supposed to be the expert - readers are counting on me to know. If I admit that I don't know, then I'll lose face. I'd rather fake it to make it, then lose credibility." Here's the issue: By failing to admit that you don't know and only sticking to what you know may be wasting tons of your time, money, and resources. Not to mention, you risk more embarrassment if you make the wrong assumption while faking it. Levitt touched on this point in his recent Freakonomics' podcast: "Think about it. It might keep your job for another week or another month, it might make people think you are good, but that's not the point. I mean what fun is life if all you do is go through life trying to fake that you are something that you are not when really the goal is to be good, and to improve, and to learn, and to make things better. And the only way to do that is to start by saying I don't know. And when I don't know, I don't know."* There's safety in writing what you know, but do you know whether it's actually working for you and attracting your audience? Have you tested it? There's major opportunity in discovering new information. Break new ground. Test new strategies. Allow your topics to spill over into different facets of life and into other niches. Try new approaches to reach your audience. Your curiosities will lead you to new information in which you will be the primary source, leading everyone else. Know when to stop! If you feel like you're repeatedly charging at your idea like a battering ram, then stop. It's not going to make the idea reveal itself to you. A while back, I found myself watching an episode of The Big Bang Theory. The character Sheldon was stuck while trying to work out a physics theory. He tries a number of experiments that don't work, such as placing dozens of marbles on the floor (much to the dismay of his roommate) or sitting in a children's ball pit. He's at his wits end when it dawns on him that he should perform a menial task to take his mind off the problem and it will reveal itself to him when he's not looking. So he picks up a job clearing dishes from tables while letting this problem sit in the back of his mind. While carrying a tray of dirty dishes, Sheldon is distracted by another character and drops the tray. A look of awe and recognition overcomes him as he sees the answer for which he was searching in the array of broken dishes. Here's the moral of the story: Don't focus so hard on the problem that you can't see the solution. Change your tactic. Do something else. Wash the dishes, drop off the mail, play a puzzle, go to the park, read an article, or watch the news. Be a sponge that absorbs your environment and is in the moment doing other things. You'll be surprised when that idea you're looking for finds you. Don't Stand Still Dismiss the myth that there are no new ideas. What readers want is always changing. The world of article writing and content marketing is always growing. You can either go with the flow by reiterating the same old ideas or you can direct the flow by generating new ideas. Use the above strategies to achieve the latter and begin building your authority in your niche. Who knows? Someday, another great author may say this of you: "What the world is today, good and bad, it owes it to [insert your name here]." How do you ensure you aren't writing the same ideas over and over again? How do you develop new ideas? Click here to let us know - we'd love to hear from you! * Dubner, Stephen and Steve Levitt (2014 May 15). The Three Hardest Words in the English Language (Transcript). Retrieved May 19, 2014, from Freakonomics.com PS: I have a confession - I'm a huge fan of the 15 Busting Myths in Your Niche Article Templates our editors created. The idea for this post was inspired by the There Are No New Ideas Myth Article Template. As soon as I reviewed this template, my mind leaped to that old complaint by many frustrated authors who write into us and I had to jot this down as a reminder to share with you: "Original? How?! Everything's already been written on the Internet. What chance do I have to make it?!" Click here to get the 15 Busting Myths in Your Niche Article Templates from the Build Your Own Article Template Package series and share your own insights and experiences using the There Are No New Ideas Myth Article Template. To Your Article Writing Success & Passion! Vanessa, Editorial Manager http://Blog.EzineArticles.com/ http://EzineArticles.com/ EzineArticles Member Endorsement "I am really grateful that sites like Ezinearticles exist ..." I have really loved my journey with EzineArticles so far. It's a great tool to use. I often consider the amount of work that must go into this site. If I had to do all that myself, I'd go mad! I am really grateful that sites like Ezinearticles exist, as they make life for not-too-techie authors like me so much easier! And in a strange way, EzineArticles.com is somewhat of an accountability partner for me as well. If I don't post anything for a while, I start feeling guilty! Which makes me write, get noticed; which then motivates me to write more, etc.! Marc De Bruin LandMarc.com.au EzineArticles Newsletter Information Join EzineArticles | Manage Your Subscription | EzineArticles RSS Feed | List Support Create Free Membership Account | Login For Members Only To Leave The EzineArticles Newsletter: leave-10106358-5233187.e085d87993250aab11f3e0c15f1c2785@lists.permissionbasedemail.com ISSN: 1525-7126 - Library Of Congress, Washington D.C. Postal address: EzineArticles.com, PO Box 12740 Green Bay WI 54307 USA © Copyright 1999-2014 EzineArticles.com. All Rights Reserved.

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Natural Health News: Your Love-Hate Food Relationship

Natural Health Newsletter Your Guide to Health and Wellness   5/22/14 issue:   Your Love-Hate Food Relationship Email for: killdragonhero@gmail.com Natural Health and Alternative Medicine Newsletter Issue #776, May 22-23, 2014 Publisher: David Riklan - http://www.naturalhealthweb.com ------------------------------------------------------------- *** Natural Health Tip of the Week *** ------------------------------------------------------------- There are a number of weight loss herbs that make the claim to assist with weight loss. One such herb is called Stevia. Stevia has been used to help treat conditions such as heartburn, high blood pressure and obesity. It curbs sweet cravings and suppresses appetite without the use of a stimulant.   ------------------------------------------------------------- *** Article of the Week: Overcoming Your Love-Hate Relationship With Food - By Michelle Morand *** ------------------------------------------------------------- If you'd like to understand, once and for all, why you feel so frustrated about your weight and why your relationship with food is so stressful, this article will explain it all. Regardless of whether you are an emotional eater, a compulsive eater or struggle with an eating disorder such as anorexia or bulimia, this article will help you understand a key piece of the puzzle of what you need to do to change how much room food takes up in your life and in your brain, for good! ** To read the full article, go here. ------------------------------------------------------------- *** Healthy Recipe: Braised Kale or Collard Greens *** ------------------------------------------------------------- Kale & collard greens are excellent sources of calcium and beta-carotene. Their flavor is robust and delicious, especially with garlic. ** To read the full recipe, go here.

--------------------------------------------------- ** Subscription and Contact Information ** --------------------------------------------------- Self Improvement Online, Inc. 1130 Campus Drive West Morganville, NJ 07751 editors@naturalhealthweb.com http://www.selfgrowth.com http://www.naturalhealthweb.com 732-617-1030 Copyright (C) 2014 by Self Improvement Online, Inc. Permission is granted to reproduce or distribute this newsletter only in its entirety and provided copyright is acknowledged. To unsubscribe or update your information, go here: Manage Preferences