Increase Your Traffic with the Right Links! Even the most compelling article can be short-lived with a subpar link. Think of your link as a door and your site as your home. When you invite readers and publishers into your home, it can be a very intimate moment. In fact, it is the pivotal moment that determines whether your guests want to cut and run or if they want to stick around. So what determines if you are a gracious host with traffic staying power or if you are an accident-prone host who repels visitors? Find out by seeing if your "door" matches up to our examples below and discover how to give your website or blog staying power! Door #1: Hello? Anybody Home? If readers are invited to a site that lacks rich content and is not relevant, the reader's frustration will prompt them to leave in a flash. Increase your credibility and encourage visitors to stick around by providing a site with easy navigation AND quality content. Check out this post to discover our Credible Linking Dos and Don'ts. Door #2: Out of Order Links wrapped up in yellow tape because they are under construction, parked, or broken create a poor user experience. Readers trust everything is working and when they trip up on a broken link, it destroys the credibility of the author. Before you submit, test the links your articles to ensure they are properly formatted (i.e. HTML and the URL is spelled correctly) as well as lead to an active and informative website. Let's just skip to Door #4, because these doors obviously aren't working... Door #4: Malware Monster! If a broken link destroys the credibility of an author, a Malware link decimates it. Malicious software or malware is software that is potentially harmful or reported for spamming/phishing. Ensure your links in your articles and in your author bio/profile lead to an active and safe website by testing each and every one. We perform these checks every night on your published articles and your author bio/profile to ensure your links are responding and safe. Periodically, review the Article Diagnostic Center in your account using the new My.EzineArticles.com interface or on the Members.EzineArticles.com interface (select Author Tools and then Article Diagnostic Center) to make sure all of your links are responding. We have to outrun the Malware Monsters, which leaves Door #3... Door #3: Stellar Staying Power! Visitors feel at home in a fast loading, easily navigable, content rich, marvelously relevant, quality link. With these qualities, visitors will stick around on your page and click into every nook and cranny of your website. Invite readers in by including quality links in your articles and your bio/profile. By doing so, you will increase your credibility and your website or blog's staying power. What's your link pet peeve? Share your visitor-repelling experience with the EzineArticles.com community and then tell us what you believe is the best website or blog qualities in the comments section here! |
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